Docy

Creating a Campaign

The first step to success in Pushnami Ads is creating a campaign. This can be done by selecting “Add Campaign” on your home dashboard. 

General Settings:

  • Campaign Name: This is how you would like to reference your campaign and this name is not seen by your audience

Audience Rules:

You are able to better identify your audience by utilizing the following segmentation rules. “All” is the default, but this can be updated using the dropdown selectors: 

  • State- We only allow sending within the USA
  • Device- Desktop, Mobile, Tablet, Other

Schedule:

Defining the schedule gives you control for when the campaign should start and stop running. We provide detailed configuration down to the day and time of the week that the campaign should be live. 

As a default, the start date is set for “Today’s Date” but this can be changed to a future date. The end date is not required if you wish to have the campaign run forever. A campaign can be paused at any time. 

In order to define day and time campaign restrictions, select the “Add Active Hours” button. The day of the week can be selected from the menu. Toggling “OFF” the “All Day” selector will display the start and end time by hour and minute. 

All hours are in Central Time Zone CST (GMT-6). 

Budget:

  • Default Bid: This is the set bid you wish to have your campaign start on all relevant websites. This can be raised or lowered depending on your campaigns performance but the lowest minimum bid allowed is .10 cents.
  • Daily Spend Limit: This is an optional field available to help with budgeting. Defining your Daily Spend Limit will set the threshold in the system that will warn you when a campaign is nearing the spend limit.

Once you have configured the required items on this form, you can select “Create Campaign”.